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Srinagar, Jun 28 (GNS): Jammu and Kashmir Bank customers have been left high and dry just a day before Eid Ul Adha as they faced significant issues in accessing mPay services – the bank’s mobile banking application.

News agency GNS received numerous calls from customers across Kashmir who reported difficulties logging into their accounts, rendering them unable to perform important transactions during the all important festival.

“The mPay service, which is crucial for digital transactions, especially for the Muslim community ahead of Eid-ul-Adha to purchase goods and items have been experiencing an unexpected outage. This has been causing quite an inconvenience to us all,” said Bashir Ahmad, a local from Srinagar.

Customers expressed their disappointment and dissatisfaction with the bank’s digital transaction system, particularly the app, which seemingly crashes without warning, creating a new low in the customer satisfaction.

The customers highlighted the inconvenience of such outages, particularly during significant religious occasions like Eid Ul Fitr, Eid Ul Adha, Baisakhi, and Diwali.

“With the Jammu and Kashmir Bank imposing limitations on ATM transactions, customers often prefer money transactions through app systems like mPay. Consequently, the responsibility of ensuring smooth operation of bank transaction apps, including mPay, lies with the top management of Jammu and Kashmir Bank,” said another consumer Shabir Ahmad from Bandipora.

Expressing their discontent, consumers took to social media platforms to share memes and posts highlighting the issue.

”The inconvenience faced by Jammu and Kashmir Bank customers on the eve of Eid Ul Adha raises concerns about the reliability of digital banking services during critical times, emphasizing the need for swift action to rectify these recurring technical issues,” said another consumer, Mohd Arif from Kulgam.

Despite efforts to contact the Bank’s top IT officials, no response was received to several calls and WhatsApp messages made by this correspondent. (GNS)